Why We Choose Lyocell
If you're not familiar with lyocell, let us introduce you to one of our favourite fabrics.
In today’s fashion landscape, sustainability isn’t just a trend—it’s a necessity. And few materials represent that shift more powerfully than lyocell. Derived from wood pulp, this innovative fabric has become a symbol of responsible design, combining comfort, durability, and environmental consciousness into a single fibre.
Altea & the Lyocell Revolution
At Altea, fabric isn’t just a raw material—it’s a statement of purpose. By integrating lyocell into their collections, Altea continues to demonstrate a firm commitment to both innovation and ecological responsibility.
Whether it’s summer shirts, elevated casualwear, or lightweight knits, lyocell allows Altea to create garments that not only feel good but do good. By choosing this material, the brand isn't just reacting to industry pressure—it's taking initiative in a space that desperately needs more ethical leadership.
This is not greenwashing. This is an intentional pivot toward crafting clothing that aligns with the needs of a rapidly changing world—without compromising on aesthetic or quality.
Why Lyocell? Let’s Talk Benefits
Lyocell isn’t just environmentally superior—it’s functionally better, especially when compared to traditional fabrics like cotton or polyester.
1. Superior Breathability
One of the standout features of lyocell is its exceptional breathability. It wicks moisture away from the skin far more efficiently than cotton, making it perfect for hot, humid, or active environments. Your skin stays cool, dry, and comfortable—even under the sun.
This makes lyocell an ideal summer fabric, offering a lighter, airier feel without clinging to the skin or trapping heat. For cities drenched in heat or Mediterranean summers, lyocell outperforms.
2. Sustainable at the Source
Lyocell is made from sustainably sourced wood pulp, typically from eucalyptus trees, which grow quickly and require no pesticides. More importantly, it’s produced in a closed-loop system where up to 99% of the solvents used in processing are recycled and reused, drastically reducing environmental impact.
3. Naturally Hypoallergenic & Antibacterial
Because of its moisture-wicking properties, lyocell resists bacterial growth—helping keep clothing fresher for longer. It’s also gentle on the skin, making it a great option for sensitive wearers.
4. Strong, Smooth & Long-Lasting
Lyocell is stronger than cotton—especially when wet—yet maintains an incredibly soft, almost silky feel. That means your favorite shirt doesn’t just look refined; it’s built to last without pilling, fading, or warping after multiple washes.
A Future Woven with Intention
By integrating lyocell into its collections, Altea isn't just chasing a trend—it’s helping lead a transformation. Each garment represents a move toward smarter, cleaner, and more conscious clothing. In a world that’s been weighed down by overproduction and toxic supply chains, lyocell offers a tangible step toward real progress.
It’s time to choose fabric that breathes, performs, and respects the planet—and Altea is showing exactly how it’s done.
