The Journal
In Altea With Jeff Lack
Exclusive Walk Through
Sharing an affinity for fashion and creative expression; Altea and Jeff Lack are linked by a mutual dedication to luxurious Italian style.
Jeff walks you through the world first Altea boutique.
Q & A with Jeff Lack
We sat down with Jeff and discussed his love for the brand and his love for quality.
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Q1.
Having styled and worked with numerous brands over the years, how would you describe the Altea brand?
For me, it's simply elegant, not fussy. There is definitely a fashion edge to the brand but doesn't feel too contrived or try hard. More accessible for sure
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Q2.
When comparing Altea to other luxury brands, in your words describe the distinct difference?
For me, it's simply elegant, not fussy. There is definitely a fashion edge to the brand but doesn't feel too contrived or try hard. More accessible for sure.
![](http://www.alteaaustralia.com.au/cdn/shop/files/Screen_Shot_2023-11-30_at_8.28.34_pm_20x27_crop_center.png?v=1701336523)
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Q3.
Why would you choose to style your clients in Altea as opposed to other brands?
It's a great shopping experience with an easy to navigate store with knowledgeable and excellent service.
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Q4.
For our readers, if you had to build a summer wardrobe, how would you start it, what piece/pieces would you implement first?
I always start with a suit and build from there. I like to mix and match and maximise the wardrobe options to full capacity. add touches of fashion and colour as pops and accents.
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Q5.
We would love to know your favourite piece(s) in the collection and where would you wear it?
The pale blue suit and the dusty pink t-shirt are my faves and I would wear these in multiple places. For work, for dinner out, for a boat party or poolside evening there are so many ways to execute this look.